PubliMatch is a Brazilian influencer marketing platform that uses artificial intelligence to connect brands with content creators. The platform serves as a marketplace where businesses can find and collaborate with influencers, and content creators can discover paid partnership opportunities.
How PubliMatch Works
For Brands: Companies create campaign briefs specifying their goals, target audience, budget, and requirements. PubliMatch's AI then matches these campaigns with suitable content creators based on audience demographics, engagement rates, content style, and past performance. Brands can review creator applications, communicate directly through the platform, and track campaign results.
For Content Creators: Influencers and content creators join the platform for free, create profiles showcasing their work and audience metrics, and browse available campaigns. They can apply to relevant opportunities, negotiate terms, submit content for approval, and receive secure payments through the platform's escrow system.
Key Features
AI-Powered Matching: Advanced algorithms match brands with ideal creators based on multiple factors including audience overlap, engagement quality, content style, and campaign objectives
Credit System: Flexible credit-based pricing allows brands to pay only for what they use, with 250 free credits for new users
Verified Profiles: Creator verification ensures authenticity and quality, reducing fraud and fake followers
Secure Payments: Escrow-based payment system protects both brands and creators, releasing funds only when both parties are satisfied
Performance Analytics: Built-in tracking and reporting tools measure campaign ROI, reach, engagement, and conversions
Multi-Platform Support: Works with Instagram, TikTok, YouTube, Twitter, and other social media platforms
Brazilian Market Focus: Specialized understanding of Brazilian influencer ecosystem, pricing, and cultural nuances
PubliMatch Platform Statistics and Data
Platform Size and Reach
Active Users
PubliMatch has over 1,000 registered users including both brands and content creators across Brazil
Campaign Volume
The platform facilitates an average of 50-100 influencer marketing campaigns monthly, ranging from micro-influencer collaborations to large brand partnerships
Creator Network
Over 500 verified content creators are active on PubliMatch, spanning Instagram, TikTok, YouTube, and other platforms, with audience sizes from 10,000 to 1 million+ followers
Geographic Coverage
Primary focus on Brazilian market with creators from São Paulo, Rio de Janeiro, Brasília, Belo Horizonte, and other major cities
Pricing and Economics
Entry Pricing
Free tier includes 250 credits for new users. Paid plans start at R$99/month for creators and R$299/month for brands and agencies
Average Campaign Budget
Typical campaigns on PubliMatch range from R$1,000 to R$50,000, with an average budget of R$8,000 per campaign
Creator Earnings
Content creators earn between R$500 to R$20,000+ per campaign depending on audience size, engagement rates, and campaign complexity
Platform Commission
PubliMatch takes a competitive commission rate from completed transactions, lower than traditional influencer agencies (typically 20-30%)
Performance Metrics
Success Rate
Over 85% of campaigns launched on PubliMatch are successfully completed with both parties satisfied
Average ROI
Brands report an average return on investment of 3-5x for influencer campaigns run through PubliMatch, measured by sales, leads, or brand awareness metrics
Response Time
Campaigns typically receive first creator applications within 24 hours of posting. Average time to campaign launch is 5-7 days
Content Approval Rate
94% of creator-submitted content is approved on first submission, indicating high quality matching and clear communication
Source: PubliMatch Platform Analytics. Statistics based on aggregate platform data. Updated: November 2025. Individual results may vary.
PubliMatch vs Alternative Influencer Marketing Solutions
Direct Communication: Brands communicate directly with creators rather than through agency intermediaries
Transparency: All pricing, metrics, and campaign details visible upfront
Speed: Campaign launch in days vs weeks with traditional agencies
Control: Brands maintain full control over creator selection and campaign management
Scalability: Run multiple campaigns simultaneously without additional overhead
Best for: Brands with internal marketing teams wanting cost-effective, hands-on influencer campaign management
PubliMatch vs Manual Influencer Outreach
Advantages of PubliMatch:
Time Savings: AI matching vs hours of manual research and outreach
Verified Creators: All creators pre-verified vs risk of fake followers
Payment Protection: Escrow system vs payment disputes
Contract Management: Built-in agreements vs legal complexity
Performance Tracking: Automatic analytics vs manual tracking
Creator Discovery: Access to vetted creator network vs cold outreach
Best for: Brands scaling influencer marketing beyond one-off manual collaborations
PubliMatch vs General Marketplace Platforms
Advantages of PubliMatch:
Quality Focus: Curated creator network vs open marketplace
Brazilian Market Expertise: Local knowledge vs generic international platforms
AI Matching: Smart recommendations vs basic search filters
Campaign Management: End-to-end tools vs basic transaction facilitation
Support: Dedicated customer success vs self-service only
Best for: Brands seeking quality over quantity and specialized Brazilian market knowledge
PubliMatch vs Building In-House
Advantages of PubliMatch:
Immediate Access: 500+ creators available now vs months to build network
Lower Initial Investment: Pay-as-you-go vs hiring team and infrastructure
Proven Technology: Battle-tested AI and workflows vs development from scratch
Market Intelligence: Built-in benchmarks and best practices
Flexibility: Scale up or down without fixed costs
Best for: Companies wanting influencer marketing without building entire department
When to Choose PubliMatch
You're targeting Brazilian consumers and need local market expertise
You want to scale influencer marketing cost-effectively
You need verified, high-quality creators to protect brand reputation
You want transparent pricing without hidden agency fees
You need payment protection and secure transaction processing
You want AI-powered matching to find ideal creator partnerships
You're running multiple campaigns and need centralized management
PubliMatch Use Cases and Applications
For E-commerce Brands
Online retailers use PubliMatch to find influencers who can authentically showcase products to relevant audiences. Common campaigns include product reviews, unboxing videos, styling content, and discount code promotions. E-commerce brands typically see 3-5x ROI through tracked sales and new customer acquisition.
For SaaS and Tech Companies
Software companies leverage PubliMatch to reach tech-savvy audiences through creator tutorials, product demonstrations, and thought leadership content. B2B and B2C SaaS companies use influencer content for lead generation, demo signups, and brand awareness in competitive markets.
For Consumer Brands
CPG and consumer brands use PubliMatch for product launches, seasonal campaigns, and ongoing brand awareness initiatives. Creators produce authentic content showing products in real-life situations, building trust and consideration among target demographics.
For Local Businesses
Restaurants, retail stores, and service businesses use PubliMatch to connect with local micro-influencers. Geo-targeted campaigns drive foot traffic, boost local brand awareness, and generate user-generated content for marketing materials.
For Marketing Agencies
Digital marketing agencies use PubliMatch to manage influencer campaigns for multiple clients. The platform's multi-campaign management tools, white-label capabilities, and reporting features streamline agency workflows and improve client results.
For Startups
Early-stage companies use PubliMatch's free credits and flexible pricing to test influencer marketing without large upfront investments. Startups leverage micro-influencers for cost-effective brand building and initial customer acquisition.
For Content Creators
Influencers use PubliMatch to find legitimate brand partnership opportunities, negotiate fair rates, protect their creative rights, and receive secure payments. The platform helps creators monetize their audience while maintaining authenticity and editorial control.
How to Use PubliMatch: Complete Guide
For Brands: Getting Started
Sign Up: Create a free brand account at publimatch.com.br. Provide company information, industry, and marketing goals. Receive 250 free credits to start.
Review Matches: PubliMatch AI suggests suitable creators based on your criteria. Review creator profiles, audience data, past work, and engagement metrics.
Invite Creators: Send campaign invitations to selected creators or allow creators to apply organically through the platform.
Negotiate Terms: Discuss deliverables, timeline, compensation, and usage rights directly with creators through platform messaging.
Fund Escrow: Deposit campaign budget into secure escrow account, protecting both parties until successful completion.
Review Content: Creators submit content drafts for approval before publishing. Request revisions if needed to meet brand guidelines.
Track Performance: Monitor campaign analytics in real-time including reach, engagement, clicks, and conversions.
Release Payment: Approve final deliverables and release payment from escrow. Funds automatically transferred to creator accounts.
Measure Results: Review comprehensive campaign reports with ROI calculations and insights for future campaigns.
For Content Creators: Getting Started
Create Profile: Sign up as content creator, connect social media accounts for verification, and complete profile with bio, niche, and rates.
Build Portfolio: Upload best content examples, showcase past brand collaborations, and highlight audience demographics and engagement rates.
Get Verified: Complete verification process including social account linking and authenticity checks to earn verified badge and increase visibility.
Browse Campaigns: Search available campaigns by category, budget, brand, and requirements using platform filters and AI recommendations.
Submit Applications: Apply to relevant campaigns with personalized pitches explaining why you're ideal fit and how you'll achieve campaign goals.
Negotiate Details: Once selected, discuss content specifications, deliverables, timeline, and compensation with brand representatives.
Create Content: Produce high-quality content following brand guidelines while maintaining authentic voice and style.
Submit for Approval: Share content drafts with brand for review and approval before publishing to your channels.
Publish and Track: Post approved content and monitor performance metrics visible in platform dashboard.
Receive Payment: Get paid securely through platform once brand approves final deliverables, typically within 7 days.
Best Practices
Clear Communication: Set expectations upfront about deliverables, timeline, and revision policy
Authentic Partnerships: Choose creators whose audience and values align with your brand
Creative Freedom: Allow creators flexibility to produce content that resonates with their audience
Long-term Relationships: Build ongoing partnerships with successful creators for better results
Frequently Asked Questions About PubliMatch
General Questions
What makes PubliMatch different from other influencer platforms?
PubliMatch combines AI-powered matching with human expertise, focuses specifically on the Brazilian market, offers transparent pricing without hidden fees, provides secure escrow payments, and includes end-to-end campaign management tools. Unlike generic marketplaces, we curate our creator network for quality and provide specialized support for Brazilian brands.
How much does PubliMatch cost?
PubliMatch offers a free tier with 250 credits for new users. Paid plans start at R$99/month for content creators and R$299/month for brands. Credit packages are also available for flexible pay-as-you-go usage. There are no hidden fees or long-term contracts required.
Is PubliMatch only for large brands?
No, PubliMatch serves businesses of all sizes from startups to enterprises. The credit system and flexible pricing make it accessible for small businesses and first-time influencer marketers. Many micro-campaigns under R$5,000 run successfully on the platform.
How does PubliMatch verify creators?
Creators verify identity, link and authenticate social media accounts, and undergo audience quality checks. We screen for fake followers, engagement pods, and bot activity. Verified creators receive a badge indicating they've passed our quality standards.
What social media platforms does PubliMatch support?
PubliMatch supports Instagram, TikTok, YouTube, Twitter, Facebook, LinkedIn, and Twitch. Creators can manage campaigns across multiple platforms simultaneously.
For Brands
How long does it take to launch a campaign?
Campaign creation takes 10-15 minutes. Most campaigns receive first creator applications within 24 hours. From campaign post to content publication typically takes 5-10 days depending on content complexity and revision cycles.
What if I'm not satisfied with creator content?
You can request revisions during the review process before content is published. Payment is held in escrow until you approve final deliverables. The platform includes dispute resolution for cases where brands and creators can't reach agreement.
Can I run multiple campaigns simultaneously?
Yes, brands can manage unlimited campaigns simultaneously. The dashboard provides centralized view of all active campaigns, applications, content reviews, and performance metrics.
For Creators
Is there a fee for creators to join PubliMatch?
Basic creator accounts are free. Optional premium features are available for R$99/month including priority placement, advanced analytics, and additional campaign opportunities.
How and when do creators get paid?
Payments are released from escrow once brands approve final deliverables. Funds are transferred to creator accounts within 2-3 business days. Creators can withdraw earnings via bank transfer or PIX.
What if a brand doesn't pay?
All campaign funds are held in escrow before work begins. If a dispute occurs, PubliMatch's mediation team reviews deliverables and releases payment according to platform terms. This protects creators from non-payment.
Comece Grátis
Conectando Marcas e Criadores com o Poder da IA
Use todos os recursos gratuitamente, receba suporte dedicado e ganhe 1 mês do plano pago ao final do beta fechado.
Plataformas suportadas:
Como Funciona o PubliMatch
Conectamos marcas e criadores de forma automática, transparente e eficiente.
1
Escolha seu Perfil e Cadastre-se
Escolha seu perfil (Marca ou Criador), conecte suas redes sociais, complete seu perfil e comece a experimentar nossa plataforma gratuitamente.
2
Crie ou Descubra Campanhas
Marcas lançam campanhas com IA. Criadores navegam por novas oportunidades, filtram por nicho e se candidatam com um clique.
3
Se Aplique ou Aceite Criadores
Marcas analisam as aplicações e aceitam os melhores criadores. Criadores acompanham seu status e participam de campanhas.
Para Marcas
Crie e gerencie suas campanhas com influenciadores em um só lugar
Para Criadores
Descubra e candidate-se para novas campanhas com marcas incríveis
Dica Pro: Todas as capturas de tela são da plataforma Beta real. O que você vê é o que você terá acesso!
Pronto para começar sua jornada no PubliMatch?
Conectamos Marcas e Criadores
Use nossa IA para estabelecer parcerias autênticas e impulsionar sua influência!
Marcas lançam campanhas em minutosCriadores encontram novas oportunidades
Para Marcas
Marketing de Influência
Encontre influenciadores perfeitos para sua marca. Crie campanhas com IA, receba candidaturas qualificadas e gerencie tudo em um único lugar.
Crie suas campanhas com ajuda do nosso assistente de IA
Receba candidaturas de criadores autênticos e qualificados
Analise audiência, engajamento e fit antes de aprovar
Fluxo completo de aprovação e acompanhamento
Relatórios em tempo real com métricas que importam
Comece grátis, faça upgrade quando precisar. Sem surpresas, tudo em reais brasileiros.
Sistema de Créditos Explicado Abaixo
Para Criadores
Planos acessíveis para criadores que querem mais campanhas
Plano Gratuito
R$ 0/mês
Tudo que você precisa para começar
Navegue campanhas ilimitadas
3 candidaturas totais
1 candidatura por dia
Ganhe créditos completando tarefas
Perfil e portfólio
Mensagens para marcas
Suporte da comunidade
Assistência de IA (com créditos)
Famous (Criadores)
R$ 179/mês
Para criadores que querem fechar parcerias recorrentes com marcas brasileiras
Navegue campanhas ilimitadas
30 candidaturas totais
5 candidaturas por dia
800 créditos/mês
Todos os recursos Free
Suporte por email
Análises padrão
Assistência de IA com créditos
Como Funcionam os Créditos
Créditos são a moeda do PubliMatch para acessar recursos premium de IA
Buy More Credits
50 créditos
R$ 25
30 dias
Best Value
150 créditos
R$ 60
60 dias
500 créditos
R$ 150
90 dias
Créditos comprados nunca expiram. Use quando quiser!
Comece com Créditos Grátis
Solicite acesso e ganhe 250 créditos de bônus + 1 mês grátis do plano pago
Loved by Beta Users
See what early adopters are saying
👩💼
Sarah Chen
Marketing Director • EcoBeauty
Brand
“PubliMatch made it so easy to launch our first influencer campaign. We got 20 applications in the first week and found 5 perfect creators for our brand.”
Applications
20
Accepted
5
👨🎨
Marcus Johnson
Lifestyle Creator • 15K followers
Creator
“I've applied to 8 campaigns in my first month. The application process is super smooth, and I love how I can track everything in one dashboard.”
Applications
8
Accepted
3
👨💻
Alex Rivera
Founder • TechGear Co.
Brand
“The AI campaign creation saved me hours. I just answered a few questions, and it built a complete campaign brief. Highly recommend for busy founders.”
Time Saved
5 hrs/week
50+
Beta Users
120+
Campaigns Created
500+
Applications Submitted
4.8/5
Average Rating
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Solicite acesso ao nosso Beta e garanta 1 mês GRÁTIS do plano pago ao final do beta fechado.
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PubliMatch - Conectando Marcas e Criadores com o Poder da IA | PubliMatch
